Inbound Marketing | What is it?

What is Inbound Marketing?

First, let me introduce you to two terms. Vocabulary lesson! Inbound Marketing and Outbound Marketing. Inbound Marketing is the opposite of Outbound Marketing.
Inbound Marketing is modern advertising. Outbound Marketing is traditional advertising.

Some tools that can be found inside the Inbound Marketing toolbox include Facebook, email marketing, landing pages, search engine optimization and content . . . → Read More: Inbound Marketing | What is it?

Case Study | A Great Way To Integrate Facebook Likes

Need inspiration for integrating your Facebook Likes with your email marketing efforts? Look not further.

I received this email from Levi’s recently and I really adore how they brought their Facebook activity right into my inbox. It was done in a simple, non-obtrusive way too.

Better yet? They are showing me (rather than telling me) that they engage . . . → Read More: Case Study | A Great Way To Integrate Facebook Likes